TheBalm - PUT A LID ON IT
Let your eyes do the talking with Put A Lid On It, a quick-drying primer designed to give your boldest looks staying power. Packaged in an easy-to-squeeze tube, its light reflective properties brighten and enhance lids, while skin-smoothing ingredients ensure your favorite shades are anything but muted.
How to apply:
Apply just a dab before your eyeshadow for vibrant color.